Shell offers voluntary CO2 offsetting and is striving towards a significant portion of fuel customers making use of this offer.
Development of a content pool displaying temperature, time, weather, events and specific needs via an intelligent player software programme.
Significant acquisition of new Shell customers and Shell Clubsmart members through the introduction of the Shell price guarantee via the Clubsmart card.
Create relevance for Shell’s online channel Communication adequate for the medium and target groups. Developing a video concept independent from the BTL campaigns, including the creation of a character suitable for use in a series
Developing a character for a series of video content - the Swabian Concept of a returning mechanism/story in which the product is secondary and the fun of the film takes centre stage. The content series is played as a video and TrueView ad as well as pre-roll with a focus on social media
Already more than 12 million cross-channel views on YouTube and Facebook. High Video Completion Rate (VCR) of 65% Showcase project for Shell Germany within the global Shell Group and a role model for other markets
Shell Germany’s communication strategy has been rather sedate and conservative in the past. The focal point in BTL was previously on their own advertising spaces at Shell stations and classic print ads
EV certification has been taking place in Hyundai retail through Unique1 since 2020. Specialist e-mobility coaches train salespeople on all relevant e-mobility topics, such as market expertise, product range, requirement profiles, tax/legal background, EV sales processes and argumentations.
more
Shell has been supported as a client in the ATL and BTL sectors in Germany, Austria and Switzerland since 2013. This support includes: Fuels, Lubricants, Shell Energy, brand partners, Car Care, Shell Clubsmart, Commercial Fuels, Shell Recharge, Shell Technology Center HH, Convenience Retail, HSSE.
We support our client Mainzer Mobilität as lead sales and marketing agency from the development of communication campaigns up to their implementation. MM’s versatility is reflected in our mutual fields: local public transport, on-demand mobility (MainzRIDER), bikesharing (meinRad), autonomous driving (Emma2) and internal communication measures.
Unique1 has been supporting Toyota Germany in the field of retail marketing since 2013. Tasks include the design and implementation of sales support measures as well as projects in the new mobility segment. Since 2019, we have also taken on these tasks for Toyota Austria.
For KINTO, the mobility brand of Toyota and Lexus, Unique1 develops the concept for the POS & POI appearance as well as a web portal for planning KINTO offers and booking communication measures for the European markets.
Together with its partner Urban Standards, Unique1 is developing a comprehensive, user-group-specific mobility concept for the Millennium area, which is being built for real estate developer CA Immo in Frankfurt’s Westend, which contributes to area optimisation and site attractiveness.
Unique1 supports the customer VDO in the B2B area when it comes to attracting fleet managers to VDO's services and products via digital channels.
Unique1 supports the car dealerships of the AHZ Group with digital advertising packages that enable to respond precisely to the needs of the micromarket. This in- cludes website creation and main- tenance, social media, SEM, SEO, Digital Signage at the POS, DOOH. The high degree of automation makes these services for retailers attractive in terms of price.
I agree that my details from the contact form will be collected and processed to answer my request. The data will be deleted after processing your request.
Note: You can revoke your consent at any time in future by e-mail to welcome@signition-holding.com . Detailed information on handling user data can be found in our Data protection
Hanauer Landstraße 293 A 60314 Frankfurt am Main
Tel.: 49 (0)69 8008707-0 Fax: 49 (0)69 8008707-222 welcome@signition-holding.com
Wir würden gerne Cookies verwenden, um die Präferenzen und Interessen unserer Besucher besser zu verstehen. Ihre Einwilligung/Cookie Einstellung können Sie jederzeit in der Datenschutzerklärung unter Cookies widerrufen.